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Uncommon Thinking

Posted on July 15, 2020 by Uncommon Thinking

Marketing Trends Accelerated?

Lubomira Rochet, chief digital officer of L’Oreal talks with Stephan Loerke, chief executive of the World Federation of Advertisers about the impact the pandemic has had on L’Oreal, and at a higher level, for brands around the world.

http://podcasts.cascadiaaudio.com/UT_TrendsAccelerated.mp3

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Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on the Advertising Week stage. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.

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